Although for many it’s almost indispensable, getting all the details right can be a bit tricky. Beyond that, you can keep track of what’ Much of this can be accomplished through acquiring user feedback, although to truly understand how your website is being utilized, you’ll need to look into a website analysis tool. Lori Ballen is a member of the Amazon Associates Program and earns money from qualifying purchases. This will be a snippet of code that links your GA account with your website. For instance: Realtime: Shows how many people are currently viewing a website, including which web pages are being looked at. Are You Ready to Grow? Setting up the Trigger This article explains how to optimize email preheaders to increase open rates. You must optimize the use of click tracking to better your business and grow. For firing GA and click tracking, you’ll select “Google Analytics-Universal Analytics” Track Type is Page View; The way I learned, you enable overriding settings and enter your UA tracking ID that can be found in the Google Analytics settings, under property, tracking id, tracking info. After an account has been created, you’ll be able to see the many different options available for the analysis of your website. The image below shows an Acquisition Report: Audience: The audience report displays the demographic information of website visitors as well as what kind of devices are being used to look at a website. Within preview, there are a couple of things to keep track of. It will enable you to know how your website is obtaining traffic and where your website needs to improve. With additional setup, Google Ads can provide conversion metrics like ad impressions or clicks. Compatible with Asynchronous and Universal Analytics types of tracking. Google Analytics Click Tracking Step by Step, The Beginners Guide to Affiliate Marketing, Email Marketing: How to Optimize Email Preheaders for Higher Open Rates, How To Create a Facebook Group For Your Blog, Monitoring outbound clicks to other websites, Checking how many users clicked on mail to email addresses or phone numbers. Realtime reports can be augmented to include information like traffic sources and visitor’s countries of origin. Categories are usually quite expansive in scope and can be aggregated in multiple ways to reveal how different types of content, such as videos or search bars, are interacted with by website users. It can also provide information for third-party analytics systems through click-tracking URL parameters. You should see a conversions tab here, and you’ll be able to track your target and see how your website performs. If you do not want to track outbound clicks then you have to manually disable that tracking. With Google Tag Manager the most popular tracking use cases are: Button click tracking (say “Add to cart” button clicks) Outbound link clicks (track when a visitor clicks a … Google Analytics is a highly recommended and very expansive tool which can measure a long list of different interactions users have with websites. Once you’ve set your goal, you should test it to ensure it works properly. If you’re reading this article, we’ll assume you already know what Google Analytics is, and that you already have an account set up. Moreover, if you have a website with affiliate links – such as hotels – you’ll want to know the best data on outbound clicks. Do you have an e-commerce website, or are you running a simple blog to engage readers? The same applies to user activity on a web page. type of download file). How do I track a click in Google Analytics? In Google Analytics 4, this tracking is enabled by default. Label your category, action and label event tracking … If the click listener notices a click, it will show the event in Debug (P;D) mode and GTM preview. We can also go to Google Analytics to check if our parameters have … With so many members we are also able to provide wholesale pricing combined with very high-quality work on services such as: Daniel Urmann is the co-founder of Diib.com. The more customers in a month that you refer, the more you can earn. And to do that, login to your Google Analytics account. Hi! Test it and see! FAQ’s. Lori is a content marketer, speaker, and trainer. I help content creators grow and monetize their channels. Button tracking Google Analytics can be an immensely useful tool for flushing out crucial information related to your website’s online presence. Google Analytics Click Tracking How Does Google Analytics Work? So now you’ve set up Google Analytics click tracking, you can reap the benefits of the fantastic feature. If you use this version and our code, your Google Analytics will not work. If you don’t see this, then you should refresh the page. Here are a few of the features we’re sure you’ll love: Click here for your free scan or simply call 800-303-3510 to speak to one of our growth experts. Here you can click on telephone, look at the event action and event label. Learn how to use Google Analytics in conjunction with ClickDimensions tracking; Google Analytics Script. Then navigate to Behavior » Events » Top Events. Label:Labels add an additional level of detail to analytics. But what is your goal? Can Google Analytics and Google Tag Manager track link clicks? Analytics click tracking is invaluable as it provides more than just generic user information and instead reveals the specific actions visitors take when looking through a website. There you can query information about your clicks over a period of time. Getting this right can be somewhat tricky as how actions are named is completely in the hands of website administrators. The final step is to connect newly created web tags to actions users will take when interacting with a website. We offer a free basic website scan and a variety of PRO memberships starting at just $29.99 a month. These commonly referenced reports include: Conversions: While the usefulness of conversion tracking isn’t particularly high when first doing website analytics, it will eventually prove to be invaluable. Depending on whether advertising or service offerings are involved, analytics can also reveal ways to maximize revenue. Once you’ve done that, you’re going to have to find your Google Analytics tracking ID. What is Button Click Tracking with Google Tag Manager? Learning to understand Google Analytics is crucial for any blog, website, or online business. One way to enable custom event tracking is to use Google Tag Manager (GTM). She is the founder of The Ballen Method. This feature is in GMT and listens to link clicks on the page. PDF analytics intercepts and collects info on all requests for a .pdf file on your website. These are then sent to Google Analytics via their official API. Yes Google Analytics can track both internal and external link clicks through what is called “event tracking”. It accumulates information which determines how many views certain pages get, how many visitors look at a singular page and then leave (bounce rate), how many times visitors leave a certain page, the average time visitors spend on a page, and the number of unique pageviews. He holds a Master of Business Administration (MBA) focused in Finance and E-commerce from Cornell University – S.C. Johnson Graduate School of Management. Set a Google Analytics target based on click events. There are two common methods shown here for how to send click event information to Google Analytics: 1. Testing the Phone Number Click Tracking Event. Several of these reports are produced by default and are available at the top left-hand corner of the Google Analytics home menu. Google Ads provides advertisers with information like the number of times your ads have served and the number of clicks on your ads. Confirming if the Accordion Click Event is appearing in Google Analytics To confirm the information is appearing correctly in Google Analytics we can check in Real-time > Events. Also known as debug mode, the preview allows you to see what kinds of UI interactions from users are being triggered, which variables are present on a given web page, which tags ended up not being enabled, and the reasons why a tag ended up not working. Leave "Check Validation" clicked. These are commonly referred to as “triggers” and can vary depending on what trigger is being implemented. Not sure if that applies to you? ThirstyAffiliates has also introduced a Statistics module to collect click … It’s very useful for understanding the gender and age of most users as well as if a website needs to be optimized for usage with phones. © 20121 All rights reservedLori Ballen | Ballen Blogger | 702-604-7739Las Vegas, NV 89138. This is an incredible way to build some sort of Facebook group with commonalities. Google Analytics page click tracking is a common way to determine which pages are popular on your website, although usually the premiere method to figure out how to meet your goals is to see which aspects of the user interface are interacted with most frequently; a process better known as event tracking. There will also be a breakdown of which events are displayed on each individual web page on a website. You should see the data that you clicked with Google Tag Manager, and it should be in real-time. Outbound link click tracking is essential for many site owners, such as those who monetize their sites using affiliate marketing. With customized integration, you’ll easily see your campaign results and have the ability to quickly and efficiently tweak your settings for the best outcomes. We can count click the Call Now Button through what GA calls Event Tracking. Then onClick event tracking by Google analytics is what you need. All you need to do is create an event which fires on link clicks that don’t contain your domain name. You can’t use click tracking without installing Google Analytics into your website. Lori is the creator of Ballen Academy and owns a real estate business in Las Vegas, NV. Hostgator offers a tiered affiliate program. Proven Methods to Make Your YouTube Video go Viral, SEO Meta Tags: Choose Keywords That Convert, What devices are used to look at a website, Reveal what people are clicking on an how many times, Whether marketing strategies are working as intended (attribution), What country a visitor is looking a website from, Which channels are driving the most traffic to a website, How many people used a website in a given time frame (including real-time visitors). However, Google Analytics click tracking enables you to understand additional elements of your website that Google Analytics cannot track alone. What is the most critical aspect of your page? Tracking Button Clicks used to take serious technical chops to pull off. Overall, preview is a highly-recommended go-to step whenever any sort of web tag is created. For example, 10,000 clicks on your outbound affiliate link to a New York City hotel. Diib®: Google Analytics Click Tracking Integration! The success of any website is usually only possible by accumulating and maintaining a dedicated user base. Click on the phone number link and make sure that your event Tag fires. The easiest way to track button clicks within Google Analytics is to use “Goals”. How to track clicks, links and buttons in Google Analytics?SUBSCRIBE TO SUCCEED ONLINE! But it’s best if you use the newer version. If the user's action doesn't trigger your code, Google Analytics won't track it. The first is the error listing, which shows the number of intended actions that ended up not being followed through due to either a program malfunction or user error. This is done by adding UTM parameters (also known as a UTM tags or codes) to a URL in order to help track the source of the visit. The listener will push the click data to the data layer, allowing you to track made on your webpage at specific points on the page. Values are almost always averaged and can be used to tally load times, content monetization, and how long it takes for files to download. So you might ask, how do you do that? Custom code snippets or events from Google Tag Manager can help feed these events into Google Analytics based on your specific requirements. In the left-hand navigation, click “Tags”. You can do this by installing the code on your website and adding Google Tag Manager code to all your website’s pages. For example, if you decide to have a freebie like a checklist or cheat sheet to giveaway for free. Say Hello to Events Choose an unfiltered view of your website to make sure your own clicks are included. If you’d like to set a goal, you should head to goals and then click new goal. SEO, Search Engine Optimized Content is her specialty. For example: While Google Analytics has a lot of options for understanding the ins and outs of website traffic, it’s not always comprehensive or easy to modify, which is why numerous plugins exist to help users facilitate website analysis. Note: testing button clicks in Optimize requires that you first implement Google Analytics event tracking on the button. Initial conversion rate analysis options are pretty sparse, but can be very heavily modified to monitor unique website needs. Over the past 17 years Daniel has helped thousands of business grow online through SEO, social media, and paid advertising. While the number of potential triggers is huge, they all follow the same basic, streamlined process. Once you see the data, you’ve successfully set up clicking tracking, and you can monitor all important activity on your website. In this tutorial, learn how to track clicks on links and buttons using Google Analytics and Google … These web tag related events are sometimes confused with Google Analytics page click tracking events, although they’re not necessarily the same thing, despite having the same name. However, tracking certain specific actions such as clicks on specific links needs you to enable custom event tracking. (This can be found under your website’s property in Google Analytics, in the “tracking code” section. Click tracking is the most commonly used form of user behaviour tracking, so the example should be applicable to many other use cases. Google Analytics provides lots of options for website analysis by default, but it’s far from comprehensive. First, go to trigger configuration and then choose the type of desired trigger (clicking in this case) and then link the particular UI element that the trigger will be attached to. Without too much technical know-how, it’s possible to use the two to track virtually any click a user makes on a website. Fortunately, there are steps which can be taken to ensure that Google Analytics is utilized properly. Similar, but not identical, actions can be lumped together in the same classification, potentially skewing reporting results. When the user clicks the button, our Goal is completed; each time a Goal is completed (or performed), it is called a “Conversion”. The other version is the old Universal Google Analytics version (Analytics.js). Button tracking Google Analytics can be succinctly or broadly defined according to your preferences and there are several qualifiers (category, action, label, and value) that can be combined to analyze what kinds of interactions you would like to keep track of. She's a 6-figure affiliate marketer and coaches others on how to make money online. You won’t be able to track these with basic Outbound Link tracking. You can track link clicks via plugins, hardcoding or via Google Tag Manager. The results of analytics click tracking can ultimately be seen through Google Analytics event reports, listed under the behavior section of the Google Analytics main page. So the standard Google Analytics tracking code does not record file downloads. Google has many auto-listeners in GTM, such as YouTube Listener, Scroll Listener, and many more, so you can always track crucial data using auto-listeners. After you’ve used any of the methods to set up phone number click tracking, the next step is to look at the data recorded by Google Analytics. You can use event tracking feature of Google Analytics to measure clicks on external links, impressions on banners etc. By default, the view will be by event category. You will find this setting in the Admin Section of Google Analytics 4. Click “New Tag” and name your tag. Here is an image showing conversion tracking: Behavior:One of the more expansive reports available, the behavior section keeps track of the search behavior displayed by visitors to a website. Welcome to diib! If you want to track events that don't execute browser-based code, you have to do some extra work. Finish the process by stating that the website URL connected to the trigger will contain the relevant thing being measured (e.g. This essentially means that the links are on a different website entirely. Required fields are marked *. Posts contain affiliate links that benefit Lori as well. Her students appreciate her authenticity, as well as her ability to take complex elements and make them understandable. Google Analytics cookies can see whether a website visitor arrived at a website either through a search engine or through a direct URL search. Google Tag Manager working in concert with Google Analytics combine to form an underrated analytical duo. Google Analytics is a powerful web analytics tool that can track all kinds of events. You should click Google Analytics, and then Realtime, and then conversions. View Event Tracking Report In Google Analytics; Step 1: Find The CSS Class Or ID For The Link You Want To Track. The data layer shows what a website’s code looks like after a particular event has been influenced by the inclusion of web tags. In order to send data on internal link clicks to GA, add the following script to the after the tracking code: