Their @sussexroyal account reached seven figures in a mere 5 hours and 45 minutes after they joined in April 2019. Nevertheless, it doesn’t seem too much of a stretch to say that for a brand to be active on Instagram will say to users that it is engaged with its prospective customers and has some sort of personality. The peak for consumer goods seems to occur around between late morning to the afternoon (though remember this is CST – it is later in New York, and later still in Europe). This is why our Instagram followers counter makes an essential addition to your Instagram toolbox. What we might take away from this is a reminder of the importance of tailoring marketing strategies to target audiences. Even if you’re not offering a product or looking to make money from your profile, Instagram is still a fantastic way to connect with real people who have interests similar to yours. Instagram is a photo and short video sharing social network. The same survey found that over a third of Instagram daily active users became more interested in a product after seeing it on Instagram stories. Stop waiting and get the followers that you need. Influencer Marketing Hub Instagram engagement stats confirm this – showing that, influencers with fewer than 1,000 followers see engagement rates see engagement rates of 7.2%. Yes, all you have to provide is your or someone else's Instagram username. Created by Kevin Systrom and Mike Krieger and launched exclusively on iOS in October 2010, Instagram was a simple platform with a simple goal. Also covered are Finance app downloads, asset management apps, top growing countries in the FInance app space, and more. That said, we see a slight decline at the very top in terms of the numbers of brands endorsed by Instagram influencers with over 1 million followers. Brazilian Neymar Jr makes up the last of the three footballers featured in the top-10, and the last entrant in the top-10. Despite the various dips reported around lowering engagement for influencer and brand content (see below), Socialbakers actually report that media post interactions stayed pretty consistent between May 2018 and May 2019. 64% say they are happy to see brands that advertise on television communicate with them through Instagram – though only 16% say they’d like to see the same sort of ads that the brands use on television. So our web service is always safer and easier to use than any other website or app that you will not be sure if they are safe to use. In 2014, Citigroup had valued Instagram at $35 billion. Here, it is estimated that rapid growth across 2018 will be tempered by a little bit of slowdown in Q3 2019. We might expect endorsement at this level to come at premium price point also…, Number of brands/industries vs. influencer follower count. Rising influencer costs are also a concern, felt by 38% of respondents. Indeed, affluence is something of a theme in this top-10, with Nordic nations like Iceland (57%), Sweden (55%), and Norway (48%) featuring alongside Gulf States Kuwait (55%) and Bahrain (48%). This is well up on the $376 billion reported in January after a difficult winter. 71% of US businesses use Instagram, a percentage that has. North America has the highest proportion of Instagram influencers with 10,000-50,000, 50,000-100,000, 100,000-1 million, and 1 million plus brackets. I love this website!! You can turn to third-party tools, but most of them are also unreliable, don’t display accurate numbers and/or don’t provide real-time information. TechCrunch criticises the quality of the content, which has delivered “imported viral trash from around the web” rather than “must-see original vertical content”. It’s 100% Free Tool and you can use it anytime you want! What are the main goals of influencer marketing? As an advertiser, you need to build a community by picking up followers and hashtags provides. Here, YouTube scores a mere 36%. It’s worth noting that one of the influencers in question was no one other than Kylie Jenner. And in both cases, these figures represent a significant drop from the 50-64-year-old bracket, showing that their appeal is more universal. Facebook annual revenue and net revenue, 2007 – 2018. Turkey also features in the top-10 nations by absolute levels of Instagram usage. The follower/following ratio on Instagram is really just about your reputation on Insta as a cool account or, if your ratio is bad, a spammy account that follows people but does not get followed back. When Is Follower/Following Ratio Important? If you're already on pc, this is easier to check your follower/following count than switching to your mobile and going into instagram, Sometimes when I don't have access to my IG, this is my stop to check my follower count. By comparing the follower/following ratio, many users judge about the quality of your Instagram account. They are followed by female influencers aged 18-24. InstaFollowers is active for so many years, and you can read the comments to see how happy our customers are. The brand, Socialbakers notes, pursues a strategy that heavily relies on influencer marketing. As of September 2017, official stats showed 2 million advertisers used Instagram on a monthly basis. Between the two of them, they claim 50% of interactions. Instagrammer ad preferences: TV advertisers. Instagram influencer marketing spend, Q1 2018 – Q2 2019. This includes Snapchat, for which eMarketer predicts average daily time spent will remain at 26 minutes until 2021. Most celebrities have over a million followers, and the, 10 most followed Instagram accounts of 2018. all have over 100 million followers each. If nothing else we can take from this that influencer marketing can be more successful in certain markets. When you are trying to get more Instagram followers, it is very important to have your account optimized. Top Instagram influencers can make huge sums of money through the platform. No other platform gets more than 46% (Facebook). That it could become one of the most influential marketing platforms in the world, creating a whole new subset of the industry? How many Instagram influencers use #ad, by follower count. Follow the instructions to see how many followers do you or your friends have on Instagram successfully: Enter the username that you wish to see the follower amount into the dedicated box. Instascreener reports that Q2 2019 was the largest quarter ever for influencer marketing, with brands spending $314 million on Instagram in North America. How Instagram users engage with their interests. Northwards, on the other hand, fewer than 80% of North American Instagram influencers fall into this bracket. With the latest tools, you can schedule your posts through a simple procedure. The logic behind this is simple. "Instagram accounts with the most followers worldwide as of October 2020 (in millions)." This is customised based on users’ specified interests, serving up brands in which might appeal to them. The most important criterion is the quality of content, with 81% of marketers choosing this option. Instagram Followers: How Many Does the Average Person Have? We have not heard any further updates from Instagram for a little while, so we might assume that monthly Instagram user levels have stayed at around this level. Nearly a third of the oldest grouping (they stop at 55+) are multiple daily users. Your Instagram stats appear on your profile, but many users don’t consider their follower count, following list, and how the two numbers can be interpreted. Male Instagram users outnumber female in the 18-24 bracket only. Average time spent on Instagram vs. Facebook & Snapchat, July 2017 – June 2018. : If accounts have a 1:1 or 2:1 ratio, it shows that they are successful users of Instagram automation; they have to focus on other tricks to get more engagement to support their follower count. over 500 million accounts use Stories on a daily basis. Clearly the appeal of nicely filtered photos truly transcends national boundaries. It is vital to keep in mind that a lot of other websites or apps that claim to offer the same service are scams, and they can steal your essential and sensitive information. What are the criteria for choosing influencers with whom to work? Depending on the content, these accounts may have a low number of followers (between 10-100), or perhaps a high number of followers if they feature content that is very interesting or unique to the user. Facebook’s fortunes have been wobbly in the past few years. Jenner earns a whopping $1.3 million per Instagram post. Revenue follows a pattern of rising throughout the quarters, culminating in a lucrative Q4. Average Number of Followers on Instagram. Is there a more Instagram word than ‘athleisure’?. Net income over 2018 was worth $22 billion. TechCrunch criticises the quality of the content, partners created an average of five IGTV videos, a spike in median IGTV views for branded content between March and August 2019, he wanted to wrest control of his feed from his agency, engagement rate for sponsored posts was 2.4%, deny that any algorithmic changes were limiting post reach, not a great deal of difference between engagement levels for sponsored or organic posts from influencers, 78% of Millennials reported that they were indifferent or averse to celebrity endorsements, 92% of marketers who believe in the effectiveness of influencer marketing, marketers stand to make $5.20 from every $1 invested in influencer marketing, 57% of companies said influencer marketing accounted for less than 10% of their marketing budget, $15 million on influencer marketing by 2022, brands spending $314 million on Instagram, two-thirds of marketers have experienced influencer fraud, taking legal action against three individuals and a New Zealand-based firm, 58 million went towards reaching fake followers, 66% of people said they deliberately used Instagram to interact with brands. We might note that Instagram has been steadily on the up for the past few years. Uncommonly, Instagram’s top-10 earners per post are mostly women (just), with footballers Cristiano Ronaldo and Neymar Jr, wrestler-cum-actor Dwayne Johnson, and Bieber the featured males in the top-10 Instagram earners per post. And during daylight hours, as it seems engagement tails off in the evening. Influencer Marketing Hub found that nearly two-thirds of marketers have experienced influencer fraud. Instagram influencer demographics share of follower count share. Interestingly, while the 1 million plus bracket is by far the smallest in every region covered, the 100,000-1 million follower bracket seems to be bigger than the 50,000-100,000 bracket in every region (though we might ascribe this to the huge range of possible follower counts here). The pattern for tech Instagram engagement however does differ from that of overall engagement a little, in that the engagement levels we see on Saturday do not seem much lower than many weekdays. eMarketer predicted in May 2019 that the average US adult Instagram user would spend 27 minutes per day using the platform over the course of the year. When Is The Best Time To Post On Instagram? Most-mentioned brands by Instagram influencers, Q1 2018 – Q2 2019. With an Instagram follower count of 239 million, Cristiano Ronaldo is by far the celebrity with the most followers on Instagram. And that it would – for certain demographics – supplant Facebook as the key social network? This may be a separate account from the parents’ personal account. We also see high levels of penetration in overseas territories of the UK and US, like the Cayman Islands (53%) and Guam (52%). It can depend on a wide range of factors. This pertains to the limited access to user data given by Facebook to advertisers. The number of followers also makes your account seem more interesting and fun, playing a huge role in someone’s decision to follow you. It’s worth reiterating that as a platform, it almost seems tailormade for advertising to young people. Speaking of celebrities, how many do they have in comparison to everyone else? Directly accessible data for 170 industries from 50 countries One of the estimates to which we referred above comes from Bloomberg – which valued Instagram at no less than $100 billion in mid-2018. For a personal Instagram account, the average number of followers is 150, and the idea of having a private account is to bond with friends and family. However, an accurate follower count can be useful for anyone. Global influencer marketing spend, 2016 – 2019. Business Insider Intelligence estimate that marketers will spend $15 million on influencer marketing by 2022 (their 2019 estimate is $8 billion, so this is a serious increase). Instagram IDs are unique and numeric. Also, with a low number of followers, people might not take your business seriously, as it might suggest you haven’t put in the work into building your online presence. This represented a doubling of the 1 million Instagram monthly advertisers reported in March 2017. According to these Instagram statistics, 26% of influencers with over 1 million followers have used the #ad hashtag. Get the latest app insights on the top performing Fintech apps in 2020 and during COVID-19. This prediction is unchanged. Try our corporate solution for free! #metoo was also used 1.5 million times, making it the top advocacy hashtag of the year. Estimated Instagram ad revenue share of Facebook total/new ad revenue. This is a pretty low number, and Instagram has grown in popularity since 2015 so it is likely that the real average is higher. Sign up for Hashtagsforlikes today and start attracting more followers through the use of the best Instagram will be central to this. Great tool and a life-saver when your phone has troubles reaching Instagram! Beauty logs only 4.8%, though still features in the top-eight. What are the main challenges involved in influencer marketing? An account with an even ratio of followers to following numbers is generally considered normal. The follower ratio matters most when you have between 1,000 to 1,500 followers. Starbucks, in 20th position, is the only brand that doesn’t fit into either of the two aforementioned categories.